Good and bad startup marketing, best startups at Web Summit, best European countries to start a company.
#7th edition of what has happened in Europe.
This is the seventh edition of Sunday CET, a weekly curation of what we found interesting in the European investment tech landscape.
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1. More money in the market
2. How others are doing it
3. Interesting bets
4. Data, research, observations
5. What others think
1. More money in the market
๐ฉ๐ฐ Silicon Valley Bank budgeted a minimum of about $200 million to lend to Danish technology companies.
๐จ๐ญ Wingman Ventures closed a $60 million tech seed fund for backing Swiss startups.
๐ซ๐ฎ Helen Ventures announced โฌ50 million for investment in growth companies disrupting the energy industry from Finland.
2. How others are doing it
๐ฉ๐ช Is this good marketing?
It is not.
Raising risk capital is just a marginal tactic that may or may not be used when building a company.
While it is a VERY time and resource-intensive process, that takes away entirely the focus from building a business, raising money has little to do with the main thing which is building a sustainable business by creating value for its customers.
If you feel the need to communicate publicly that people other than your customers trust your business, probably you donโt have too much trust on what you actually try to accomplish.
Orโฆ itโs just a way to say hello to the investors who passed funding the company. ๐
Either way, it is just wasted marketing that doesnโt convert into new business.
๐ช๐ช Bolt launched a dedicated environmental impact fund with seed capital of โฌ10 million.
The fundโs first transaction will finance a forest creation project that plants trees to increase natural carbon sequestration, increase biodiversity, stop pollutants from entering water courses, and prevent the erosion of topsoil. The initiative involves planting over 9,500 trees on 5.8 hectares of land in Angus, Scotland.
Boltโs environmental impact fund forms part of the companyโs wider environmental strategy known as โthe Green Planโ which focuses on long-term commitment to reduce the ecological footprint of Bolt as a company.
Bolt is a startup that raised a total of $25M in venture capital.
That is good marketing. ๐
๐ฌ๐ง From a Macchiato to Open Banking. How I invested in FinPort (now TrueLayer)
๐ฉ๐ช Germanyโs first mobility โflat rateโ starts in Augsburg
๐ธ๐ช Volvo will use blockchain to ensure metals used in batteries aren't mined by children in Africa
Bonus:
3. Interesting bets
๐ซ๐ฎ Finland
mobility-as-a-service business providing completely unlimited pass, covering all public transportation, bikes, taxis (within 5km), and rental cars | โฌ29.5 million | BP Ventures, Mitsubishi Corporation, Mitsui Fudosan, Nordic Ninja
developer of open source Robotic Process Automation (RPA) tech | $5.6 million | Benchmark Capital
๐ฌ๐ท Greece
simple-to-use tools aimed at video content and podcast producers improve the audioย | $3.3 million | Venture Friends, Big Pi, IQBility, PJ Tech
๐ซ๐ท France
a cybersecurity software publisher whose technology provides software code reliability and security, based on mathematical proof | โฌ1.2 million | ACE Management, Idinvest Partners
digital marketplace for real estate professionals | โฌ1.2 million | 5M VENTURES, Normandie Participations, NโFactory, Bpifrance
SaaS solution helping companies to find the best match between their projects and their employeesย | โฌ1.1 million | Kerala Ventures, Kima Ventures
urban e-commerce logistics operator that collects, packs and sends your products everywhere in the world | CMA CGM
๐ฉ๐ช Germany
blockchain protocol focused on permanent data storage | $5 million | a16z, Multicoin Capital, Union Square Ventures
digitally assisted therapy and training system for people with psychological and neurological impairments | โฌ1.1 million | Rhein Invest, angel investors
team success platform that helps high-growth companies hire people who fit their team and culture, shape their culture for growth | โฌ1 million | M13
a direct-to-consumer digital health company providing personalized high-quality vitamins plus Nutrition Expert Consultation | Insight Partners
๐ฑ๐น Lithuania
a marketplace for knowledge and experience | โฌ540k | Change Ventures, 70Ventures, angel investors
๐ท๐ด Romania
a smart e-fulfillment platform that takes over the storage, processing and delivery of orders for online stores | โฌ1.2 million | GapMinder Venture Partners, ROCA X
๐ช๐ธ Spain
online platform allowing e-commerce sites to fund social projects through their users | โฌ565k | Equity4Good
๐ฌ๐ง UK
climate forecasting platform | ยฃ3.7 million |Future Positive Capital, Astanor Ventures
subscription based service sending real letters, maps, stickers and stories to children | ยฃ1 million | Collab+Sesame, angel investors
4. Research, data, observations
๐ช๐บ Top ten most requested startups by investors at Web Summit 2019
๐ช๐บ Nutrix glycose level measurement device wins pitch competition at Web Summit 2019
The other two finalists: Banjo Robinson, your childโs pen pal (UK) and Be Right Back, a monthly subscription turned surprise trip in a City Break (UK).
๐ช๐บ The 5 best countries in Europe for founders and startups:
TL:DR UK, Germany, Estonia, Sweden and Finland. Click on the link to read the reasoning.
๐ซ๐ฎ Finlandโs Startup & VC Ecosystem
๐ช๐บ A list of 127 world wide esports companies made by Dealroom
๐ช๐บ The rise of late-stage funding for European tech scale-ups
TL:DR The late stage deals in Europe are made by American investment firms, mostly
Bonus:
5. What others think
๐ซ๐ฎ ๐ธ๐ช Helsinki and Stockholm: warm friends or frosty rivals?
๐ฌ๐ง The Gross Margin Problem: Lessons for Tech-Enabled Startups
Bonus:
Happy Sunday!
Thanks for reading ๐
Created byย @drnovacย every Sunday. Please share it with people who may find it interesting - thanks! Feedback at dragos@nordic9.com.